Post Utils

Social Media Image Sizes for Every Platform

The image sizes for Instagram, Facebook, X, LinkedIn, TikTok, YouTube, Pinterest, Threads and Bluesky, one table per platform. Where a platform publishes a size, it's used here; where it doesn't, the table says so and gives the safe choice.

Checked against each platform's help pages on .

The short answer

Instagram post
1080 × 1350 px (4:5)
Stories, Reels and TikTok
1080 × 1920 px (9:16)
YouTube thumbnail
1280 × 720 px (16:9)
YouTube banner
2560 × 1440 px
X header
1500 × 500 px
LinkedIn banner
1584 × 396 px
Facebook cover
851 × 315 px
Pinterest pin
1000 × 1500 px (2:3)

Instagram

Save posts 1080 px wide. Instagram keeps photos up to that width at full resolution and shrinks wider ones, so a bigger file gains nothing. Portrait 4:5 takes the most room in the feed. Carousels, the 3:4 profile grid and Reel covers are covered in our Instagram post sizes guide.

Profile pictures for every platform, and how each one crops them, are in our profile picture sizes guide.

Instagram image sizes
ImageSizeShapeNotes
Portrait post1080 × 1350 px4:5The most screen space in the feed.
Square post1080 × 1080 px1:1Shown whole in the feed and the grid.
3:4 post1080 × 1440 px3:4The shape of the profile grid's tiles.
Story or Reel1080 × 1920 px9:16Full screen. Keep text away from the top and bottom, where the app's buttons sit.
Profile photo1080 × 1080 px1:1Shown as a circle. Instagram publishes no size; it displays it at 320 × 320 px, and a 1080 × 1080 px upload stays sharp.
Post a whole photo at 4:5 without croppingFit the whole photo on Instagram with a white border or blur, at 4:5, 3:4, square or Story.

Facebook

Facebook's help pages give sizes for the cover and profile picture only. For feed images and Stories, Meta publishes sizes for ads, so those rows use them.

Facebook image sizes
ImageSizeShapeNotes
Feed photo1440 × 1800 px4:5Meta's feed ad size. 1080 × 1350 px is the same shape.
Link preview image1200 × 630 px1.90:1Shown when you share a link. Meta asks for at least this size, up to 8 MB.
Cover photo851 × 315 px2.70:1Loads fastest, per Facebook Help, as an sRGB JPG under 100 KB. Computers and phones crop it differently.
Cover photo (sharp)1640 × 624 px2.63:1Twice the 820 × 312 most guides quote, for high-resolution screens. What our Banner Maker exports.
Profile picture320 × 320 px1:1The minimum Facebook asks for. Shown as a circle, 176 px wide on computers and 196 px on phones.
Story1080 × 1920 px9:16Meta's Stories ad size is 1440 × 2560 px, the same shape. Keep text out of the top 14% and bottom 35%.
Facebook's Help Center and most guides disagree on cover crops; the Banner Maker marks all of them.
Make a Facebook cover with every crop markedYouTube, Facebook, LinkedIn and X banners from your photo, with every device's crop and safe area marked.

X (Twitter)

X publishes sizes for the header and profile photo. It gives none for images in posts: 16:9 is the shape guides agree shows in full in the timeline.

X image sizes
ImageSizeShapeNotes
Post image1600 × 900 px16:9No official size; the one most guides use.
Header1500 × 500 px3:1Some screens crop the top and bottom, and your profile photo covers the lower left.
Profile photo400 × 400 px1:1X's recommended size. JPG, GIF or PNG under 2 MB, shown as a circle.

LinkedIn

The personal banner and the company page cover are different shapes, so one image can't do both. Your profile photo or logo covers the lower left of each.

LinkedIn image sizes
ImageSizeShapeNotes
Post image1200 × 627 px1.91:1LinkedIn's size for the image on a post with a link.
Personal banner1584 × 396 px4:1JPG or PNG under 8 MB. Keep text to the right of your photo.
Company page cover1512 × 256 px5.91:1PNG or JPEG up to 3 MB. Older guides say 1128 × 191, the same shape.
Profile photo400 × 400 px1:1LinkedIn publishes no size; this is the one commonly used. Shown as a circle.
Company logo400 × 400 px1:1LinkedIn's recommended size; at least 268 × 268 px, up to 3 MB.
Crop your profile photo to a circle at the right sizeCrop a photo into a circle and save your profile picture at the right size for Instagram, WhatsApp, LinkedIn, X, YouTube and more.

TikTok

TikTok publishes sizes only for ads, and those are 9:16 too. Full HD at 1080 px wide is what phones show sharply.

TikTok image sizes
ImageSizeShapeNotes
Video, photo post or cover1080 × 1920 px9:16Full screen. The caption and buttons cover the bottom and right edge.
Profile photo200 × 200 px1:1TikTok publishes no size; this is the common minimum. Shown as a circle.
Resize photos to 1080 × 1920 for TikTok and StoriesResize one photo or a whole batch for any post, story, banner or profile picture, with crop, blur or border.

YouTube

Only TVs show the whole banner: computers and phones show a strip across the middle. The safe area and every device's crop are in our YouTube banner size guide, and file limits and text that reads at small sizes in our YouTube thumbnail size guide.

YouTube image sizes
ImageSizeShapeNotes
Thumbnail1280 × 720 px16:9At least 640 px wide, JPG or PNG. Up to 2 MB from the phone app and 50 MB from a computer.
Channel banner2560 × 1440 px16:9Up to 6 MB. Only the middle 1546 × 423 px shows on every device.
Profile picture800 × 800 px1:1Shown as a circle at 98 × 98, up to 15 MB. 800 × 800 was YouTube's earlier advice.

Pinterest

Pinterest recommends 2:3 pins and warns that taller ones may be cut off in the feed.

Pinterest image sizes
ImageSizeShapeNotes
Standard pin1000 × 1500 px2:3Pinterest's recommended size. PNG or JPEG.
Profile cover1920 × 1080 px16:9Pinterest asks for at least 800 × 450 at 16:9. Your profile photo covers the bottom centre.

Threads

Threads publishes no image sizes in its help centre. Its developer docs accept JPEG or PNG up to 8 MB, 320–1440 px wide, so Instagram's sizes work.

Threads image sizes
ImageSizeShapeNotes
Post image1080 × 1350 px4:5No official size; Instagram's portrait size is a safe choice.
Profile photo1080 × 1080 px1:1The same photo and circle as Instagram.

Bluesky

Bluesky sets limits in bytes, not pixels, and publishes no pixel sizes. A banner over 1 MB won't upload, so save it as a JPEG: a PNG this size is often too big.

Bluesky image sizes
ImageSizeShapeNotes
Banner1500 × 500 px3:1PNG or JPEG up to 1 MB. The app crops banners to 3:1; the web shows a shorter strip.
Profile pictureAny square1:1PNG or JPEG up to 1 MB, shown as a circle.
Post imageAny sizeAnyUp to 4 per post, 2 MB each.
Make a Bluesky banner that fits under 1 MBYouTube, Facebook, LinkedIn and X banners from your photo, with every device's crop and safe area marked.

Frequently asked questions

Is there one image size that works on every platform?

No. A 1080 × 1350 px portrait suits the Instagram, Threads and Facebook feeds, and 1080 × 1920 px suits Stories, Reels and TikTok. Banners each need their own shape: 16:9 for YouTube, 3:1 for X and Bluesky, 4:1 for LinkedIn.

What is the Instagram DP size?

Instagram doesn't publish one. It shows your profile picture as a circle at 320 × 320 px; upload a square 1080 × 1080 px photo with your face in the middle and it stays sharp.

What size is a YouTube thumbnail?

1280 × 720 px (16:9), at least 640 px wide, as a JPG or PNG. The YouTube phone app takes files up to 2 MB; a computer takes up to 50 MB.

What size should a Facebook cover photo be?

Facebook says 851 × 315 px loads fastest. Computers and phones crop it to different shapes, so keep text and faces in the middle. For a sharper cover, upload 1640 × 624 px.

What size is a LinkedIn banner?

1584 × 396 px for a personal profile, under 8 MB. A company page cover is flatter: 1512 × 256 px, up to 3 MB.

Why does my photo look blurry after I upload it?

Usually because it was smaller than the platform's size and got stretched, or much bigger and got compressed hard. Save it at the size in the table: on Instagram, 1080 px wide is as sharp as it gets.

Tools for this

Sources