Threads Character Limit: 500 per Post, 10,000 Attached
A Threads post or reply can be up to 500 characters. For longer writing, you can attach up to 10,000 characters of text to a text post, which readers open from the post. Here is how Threads counts, what an attachment can and can't do, and when a thread of short posts works better.
Checked against each platform's help pages on .
The short answer
- Post or reply
- 500 characters
- Text attachment
- Up to 10,000 characters
- Emoji
- Count as their bytes, usually 4
- Topic tags
- 1 per post, up to 50 characters
- Links
- Up to 5 per post
- Editing
- Text only, within 15 minutes
500 characters per post
Every Threads post and reply is limited to 500 characters, spaces and line breaks included. Each post in a thread has its own 500.
Meta's developer docs say emoji are counted as their size in UTF-8 bytes, so a single emoji uses about 4 of your 500 and one with a skin tone about 8. Our counter applies the same rule. The app doesn't publish how it counts, so leave a margin if your post is full of emoji.
| Text | Threads counts | Plain character count |
|---|---|---|
| Hello (plain text) | 5 | 5 |
| 👍 (one emoji) | 4 | 1 |
| 👍🏽 (emoji with skin tone) | 8 | 2 |
| ❤️ (heart) | 6 | 2 |
| नमस्ते (Hindi) | 6 | 6 |
Text attachments: up to 10,000 characters
In September 2025 Threads added text attachments: up to 10,000 characters of text attached to a post, which people read without leaving Threads. It's free; on X, posts longer than 280 characters need Premium.
Meta's developer docs set out what an attachment can do. Its text can be bold, italic, highlighted, underlined or struck through, and it can carry one link.
- It goes on a text post or a reply, not on a post with photos or video.
- It can't go on a post with a poll.
- Links in the post and the attachment together are limited to 5.
- After posting you can edit a post's text for 15 minutes, but you can't add or remove attachments.
Split into a thread or attach? How to decide
A thread of short posts and an attachment suit different jobs. A thread puts every part in the feed, where each can be liked, replied to and reposted. An attachment keeps one long piece together behind a single post.
| If… | Do this | Why |
|---|---|---|
| Each point stands on its own | Split into a thread | Each post can be replied to and reposted separately. |
| It's one piece: an essay, a story, a newsletter excerpt | Attach | Up to 10,000 characters read as one text. |
| You want photos or video with it | Split into a thread | Attachments only go on text posts. |
| You want a poll | Split into a thread | A post with a poll can't take an attachment. |
| You'll post the same text on X or Bluesky too | Split into a thread | Those apps have no attachment; split once for the shortest limit (X: 280). |
Other Threads limits: tags, links and edits
If you type more than one #tag, only the first becomes a topic. For hashtag rules on other apps, see the Instagram hashtag limit guide.
| What | Limit | Source |
|---|---|---|
| Topic tags | 1 per post, up to 50 characters, spaces allowed | Threads Help |
| Links | Up to 5 per post, attachment included | Threads API docs |
| Editing | Text only, within 15 minutes of posting | Threads Help |
| Text attachment | Up to 10,000 characters, one link, text posts only | Threads API docs |
Threads vs X, Bluesky and Mastodon
Threads and Mastodon both allow 500 per post by default. Threads adds a free attachment of up to 10,000; on X longer posts need Premium, and Bluesky has no long-post option. For every platform's limits, see social media character limits.
| App | Per post | Longer option |
|---|---|---|
| Threads | 500 | Text attachment, up to 10,000, free |
| X (Twitter) | 280 | Premium posts, up to 25,000 |
| Bluesky | 300 | None: split into a thread |
| Mastodon | 500 | Depends on the server; many keep the default |
Frequently asked questions
What is the character limit on Threads?
500 characters per post or reply. You can also attach up to 10,000 characters of text to a text post.
Do emojis count more on Threads?
Meta's developer docs say emoji count as their size in bytes, so most use 4 characters and one with a skin tone about 8.
Can I edit a Threads text attachment?
Within 15 minutes you can edit the post's text, but Threads Help says attachments can't be added or removed after posting.
Can I add a text attachment to a reply?
Yes. Meta's developer docs say attachments work on posts and replies, as long as they are text only.
Is a thread or a text attachment better?
A thread when each point stands alone or you want photos; an attachment for one long piece of writing. Either way, make the first post work on its own.
Tools for this
- Character CounterLive counts against every platform's limit: X, Instagram, TikTok, LinkedIn, YouTube and more.
- Thread SplitterPaste a long post and get a numbered thread for X, Threads, Bluesky or Mastodon.
- Hashtag OrganizerCount, dedupe and sort a caption's hashtags, catch banned or broken ones, and save sets to reuse.
Sources
- Meta for Developers: Threads posts (500 characters, emoji, links, topic tags)
- Meta for Developers: Threads text attachments
- Meta Newsroom: attach text to your Threads posts (September 2025)
- TechCrunch: Threads offers free support for up to 10K characters
- Instagram Help: tag a topic in your post on Threads
- Instagram Help: edit your post on Threads
- X Developer Platform: counting characters
- Bluesky lexicon: posts
- Mastodon source: post length